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Cash flow in crisis: 9 strategies for accountants

Cash flow should be your priority in times of coronavirus. See 9 strategies to overcome the crisis in the accounting office. Organizing cash flow is essential for crisis management at

How to adopt videoconferencing in the accounting office

Videoconferencing for an accounting office is the new standard of communication during the pandemic. Check out 5 tools. Videoconferencing for an accounting firm is the new communication standard after the

6 steps to improve communication with your client in quarantine

Improving communication with your client is a priority in quarantine. Follow these 6 accounting marketing steps to succeed. Improving communication with your customer should always be a priority, but it’s

How to design scenarios and help your client in decision making

Helping your client to make a decision during the crisis is your most important mission as an accountant. See how to plan. Guiding the client’s decision-making is the most important

Measuring the Success of Your Email

referral program is crucial to Measuring the Success of Your Email understanding the program’s impact and making data-driven decisions to optimize it. Relevant metrics like referral conversion rates, referral acquisition

Personalization and segmentation strategies

Personalizing and segmenting your referral emails can significantly improve their relevance, engagement, and conversion rates. By tailoring your emails to different customer segments, you can create more targeted and compelling

Implementing an Effective Referral

mance Leverage referral email marketing platforms like Mailchimp, HubSpot, or Campaign Monitor to track and analyze the performance of your referral emails. These tools offer in-depth analytics and reporting features

Improve Your Emails Loading

make the CTA button stand out Improve Your Emails Loading with contrasting colors; place the CTA strategically within the email for maximum visibility. Examples of successful referral email CTAs A

Utilize White Space for Better Readability

  Examples of effective referral email designs Although many effective email referral systems are available, Dropbox and Airbnb stand out. Dropbox offered customers more storage space for referring friends. On

Understanding How Referral Program

works To grasp the inner workings of referral programs, we must first familiarize ourselves with the concept of a referral program and the various types that can be implemented. By

Common Email Marketing Mistakes

to avoid As you are working on email marketing campaigns, there are a lot of things that can go awry at any moment. From putting a broken link inside the

Email Marketing Mistake

No welcome email marketing campaigns Users who register with your website expect a certain reaction from you. We’re talking about welcome emails. Normally, in such emails, brands share with users