Execution of a creative brief over the AI version

The economy but they are still reaching for their virtual pocketbooks. Dig deeper: A look ahead to Amazon’s Prime Big Deals Days Get ! Daily. Free. In your inbox. Business email address Get in your inbox. See terms. Add to your Google News feed. Google News Related stories How Georgia-Pacific connects with customers on retail media networks A look ahead to Amazon’s Prime Big Deals Days Why we care about retail media networks Holiday online sales likely to remain flat YoY Retailers invest in GenAI and media

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On Meta launches genAI features for ads 3 ways MOps can bridge the gap in marketing analytics New GA4 features improve security and report accuracy The latest jobs in Real Story Group b2b leads launches free assessment tool About the author Kim Davis Kim Davis Kim Davis is the Editorial Director of . Born in London but a New Yorker for over two decades Kim started covering enterprise software ten years ago. His experience encompasses SaaS for the enterprise digital- ad data-driven urban planning and applications of

SaaS digital

Technology and data in the marketing space. He first wrote about marketing technology as editor of Haymarket’s The Hub a dedicated marketing tech website B2C Lead which subsequently became a channel on the established direct marketing brand DMN. Kim joined DMN proper in 216 as a senior editor becoming Executive Editor then Editor-in-Chief a position he held until January 22. Prior to working in tech journalism Kim was Associate Editor at a New York Times hyper-local news site The Local: East Village and has

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