Changes in the Rules for Advertising Aesthetic Medicine Treatments Are the Result of the Entry Into Force on January 1, 2023 of the New Medical Devices Act of April 7, 2022. The Purpose of This Regulation is to Adapt the Polish Market to Eu Rules, Specifically Regulation (Eu) 2017/745 of the European Parliament and of the Council of 5 April 2017 on Medical Devices and Regulation (Eu) 2017/746 of the European Parliament and of the Council of 5 April 2017 Year on in Vitro Diagnostic Medical Devices.
As a Result of New Regulations, Aesthetic Medicine Offices Have Much Less Opportunities to Advertise Their Services. From January 1, 2023, It is Illegal to Advertise Health Treatments. In Addition, I
What are the penalties for breaking the ban on
New Regulations Significantly Limit Marketing ws database for Aesthetic Medicine . Since the Most Important Aspect in Today’s Market is Effective Promotion, It Will Be Much More Difficult for Business Owners in This Industry to Acquire New Customers and Increase Sales. However, if You Are Considering Breaking the Rules, Please Refrain From Doing So! Taking Actions Inconsistent With the New Rules May Result in a Fine of Up to 2 Million.
This Does Not Mean, However, That the Promotion of Aesthetic Medicine Services is Completely Prohibited.
How to promote the aesthetic medicine
The Main Message of the New B2c Lead Regulations Related to Aesthetic Medicine Marketing is the Ban on Public Advertising of the Products Described Above. It Should Be Emphasized, However, That Not Every Marketing Strategy Must Be Based on Such a Concept. To Effectively Promote Your Services on the Internet, You Need to Build Customer Interest and Increase Your Reach Without Using Advertising Channels. Positioning Websites in Organic Search Results Fits Perfectly Into Such Limitations . How Can This Process Help You Increase Your Revenue?
The Positioning of a Website Has a Direct Impact on the Number of Its Users. Since Potential Customers Can Make an Appointment or Place an Order Through the Website,